Portfolio at a glance
Each column is a different generation of AI model, newest on the right - a read on how AI capability is improving, not the same model re-measured over calendar time. Exact counts are indicative; the direction is what matters.
The model-generation trajectory
Newer models know more of the portfolio - but even the newest recognises only part of it by name. The direction is robust; exact counts are indicative, since model outputs vary run to run.
| Model generation | Recognised by name | Named in category | Any AI signal |
|---|---|---|---|
| GPT-4o 2024 baseline | 1 / 16 | 4 / 16 | 5 / 16 |
| Claude Fable 5 current frontier | 8 / 16 | 9 / 16 | 12 / 16 |
| GPT-5.6 newest frontier | 11 / 16 | 10 / 16 | 12 / 16 |
Invisible across every model
Good news: every one of your 16 brands was recognised by at least one model - none are fully invisible. The trajectory above shows how strongly each generation surfaces them.
Flagship deep-dives
Full multi-model analysis of selected properties. High technical AI-readiness does not guarantee AI-visibility - readiness is not the same as being known. Click a brand to expand its full detail.
Birka Vikingastaden 0 AI visibility · 60 AI-readiness AI barely recognises you yet
discovery coherence 0.14 · flags: zero organic presence, incoherent discovery
Who AI names in the same breath: historiska.se, gotland.com, jamtli.com, jamtli.se, sigtuna.se, skansen.se
Why you're underperforming: AI barely recognises the brand yet (recognition 0%), so it rarely brings you up on its own. AI visibility is 0/100.
- High impact Get listed in the authoritative directories and industry bodies for your category and market
- High impact Earn mentions on the third-party sources AI leans on - trade press, respected editorial, category guides
- Medium impact Join and get profiled by the recognised association or network in your field
- Medium impact Keep your name, category and key facts consistent across the web so AI resolves you as one clear entity
Competitors and category sources already rank above you here: ilovestockholm.se, accessgudid.nlm.nih.gov, fda.gov - that's where building presence pays off first.
AI's view of you is shaped mostly by what the rest of the web says, not just your own pages. These build the off-site signal AI leans on. LLMrank measures the result - you don't control third-party sites, so treat these as direction, not guarantees.
Ranking above you in search: ilovestockholm.se, accessgudid.nlm.nih.gov, fda.gov, getyourguide.com, instagram.com, kulturarvstockholm.se, malardalstrafik.se, motherhood.se
- High impact FAQ / questions and answers
- Medium impact llms.txt present
- Medium impact Article schema (JSON-LD) for your webmaster
Ranked by expected impact on AI visibility. The full report carries the ready-to-paste fix for each.
Each line is the model's own answer, unedited - often in the brand's own market language.
Canal Tours Amsterdam 0 AI visibility · 53 AI-readiness AI barely recognises you yet
discovery coherence 0.23 · flags: zero organic presence
Who AI names in the same breath: canal.nl, lovers.nl, stromma.com, stromma.nl, blueboatcompany.com, boaty.nl
Why you're underperforming: AI barely recognises the brand yet (recognition 0%), so it rarely brings you up on its own. AI visibility is 0/100.
- High impact Get listed in the authoritative directories and industry bodies for your category and market
- High impact Earn mentions on the third-party sources AI leans on - trade press, respected editorial, category guides
- Medium impact Join and get profiled by the recognised association or network in your field
- Medium impact Keep your name, category and key facts consistent across the web so AI resolves you as one clear entity
Competitors and category sources already rank above you here: tripadvisor.com, flagshipamsterdam.com, viator.com - that's where building presence pays off first.
AI's view of you is shaped mostly by what the rest of the web says, not just your own pages. These build the off-site signal AI leans on. LLMrank measures the result - you don't control third-party sites, so treat these as direction, not guarantees.
Ranking above you in search: tripadvisor.com, flagshipamsterdam.com, viator.com, community.ricksteves.com, lovers.nl, pureboats.com, reddit.com, stromma.com
- High impact Organization entity (sameAs)
- High impact Structured data (JSON-LD)
- Medium impact Article schema (JSON-LD)
Ranked by expected impact on AI visibility. The full report carries the ready-to-paste fix for each.
4 of 6 models describe you below. Not recognised yet: grok-4.3, glm-5.1.
Each line is the model's own answer, unedited - often in the brand's own market language.
Vaxholms Kastell 0 AI visibility · 53 AI-readiness AI barely recognises you yet
discovery coherence 0.04 · flags: zero organic presence, incoherent discovery
Who AI names in the same breath: grinda.se, artipelag.se, grindawards.se, sandhamn.com, sandhamn.se, smadalarogard.se
Why you're underperforming: AI barely recognises the brand yet (recognition 0%), so it rarely brings you up on its own. AI visibility is 0/100.
- High impact Get listed in the authoritative directories and industry bodies for your category and market
- High impact Earn mentions on the third-party sources AI leans on - trade press, respected editorial, category guides
- Medium impact Join and get profiled by the recognised association or network in your field
- Medium impact Keep your name, category and key facts consistent across the web so AI resolves you as one clear entity
Competitors and category sources already rank above you here: tripadvisor.com, feverup.com, getyourguide.com - that's where building presence pays off first.
AI's view of you is shaped mostly by what the rest of the web says, not just your own pages. These build the off-site signal AI leans on. LLMrank measures the result - you don't control third-party sites, so treat these as direction, not guarantees.
Ranking above you in search: tripadvisor.com, feverup.com, getyourguide.com, instagram.com, nordicvisitor.com, ribstockholm.com, visitstockholm.com, airbnb.com
- High impact FAQ / questions and answers
- Medium impact Article schema (JSON-LD)
- Medium impact Author (byline/markup)
Ranked by expected impact on AI visibility. The full report carries the ready-to-paste fix for each.
Each line is the model's own answer, unedited - often in the brand's own market language.
Gota Canal 6 AI visibility · 46 AI-readiness AI barely recognises you yet
discovery coherence 0.06 · flags: incoherent discovery
Who AI names in the same breath: rederi.se, gotakanal.se, stromma.se, birka.se, hurtigruten.com, kindakanal.se
Why you're underperforming: AI barely recognises the brand yet (recognition 0%), so it rarely brings you up on its own. AI visibility is 7/100.
- High impact Get listed in the authoritative directories and industry bodies for your category and market
- High impact Earn mentions on the third-party sources AI leans on - trade press, respected editorial, category guides
- Medium impact Join and get profiled by the recognised association or network in your field
- Medium impact Keep your name, category and key facts consistent across the web so AI resolves you as one clear entity
Competitors and category sources already rank above you here: authentic-scandinavia.com, quirkycruise.com, fiftydegreesnorth.com - that's where building presence pays off first.
AI's view of you is shaped mostly by what the rest of the web says, not just your own pages. These build the off-site signal AI leans on. LLMrank measures the result - you don't control third-party sites, so treat these as direction, not guarantees.
Ranking above you in search: authentic-scandinavia.com, quirkycruise.com, fiftydegreesnorth.com, vikingcruises.com, visitsweden.com, adventure-life.com, affordabletours.com, cruiseweb.com
- High impact Organization entity (sameAs)
- High impact Structured data (JSON-LD)
- Medium impact Article schema (JSON-LD)
Ranked by expected impact on AI visibility. The full report carries the ready-to-paste fix for each.
5 of 6 models describe you below. Not recognised yet: grok-4.3.
Each line is the model's own answer, unedited - often in the brand's own market language.
Note the recurring pattern
The on-page work can be done while a brand is still barely visible or mis-described in what the models say. Much of what AI knows about a brand is drawn from off-site sources it does not control, so a technically strong site can still leave it invisible.
Appendix - full detail, every brand and every model
The complete measured record. R = recognised by name; C = named unprompted in its category. The text is the model's own answer.
| Brand | GPT-4o | Claude Fable 5 | GPT-5.6 |
|---|---|---|---|
| Stockholm Sightseeing stromma.com |
— When looking for boat and canal tours in Sweden, there are several reputable companies that offer a range of experiences. Here are some notable options:; Strömma Kanalbolaget - One of the most well-known companies for boat tours in Sweden, offering a variet... | C Boat & Canal Tour Companies in Sweden; Here are real, comparable operators a customer could choose between:; National / Major Operators; Strömma (Stromma Turism & Sjöfart) – Sweden's largest sightseeing operator. Runs canal and boat tours in Stockholm (e.g.... | — Identifying boat tour companies; I need to recommend some companies for boat and canal tours in Sweden and identify competitors. I think some notable options are Strömma, Red Sightseeing, and Ocean Bus. It seems Paddan is part of Strömma, so I'd just mentio... |
| Paddan stromma.com |
C In Gothenburg, there are several companies that offer canal and river sightseeing boat tours. Here are some notable options:; Paddan Tours: This is one of the most popular sightseeing boat tours in Gothenburg. Paddan boats take you through the city's canals... | R C Yes, I'm familiar with Paddan. It's one of Gothenburg's most well-known tourist attractions — a sightseeing boat tour through the city's canals and harbor, operated by Strömma (Strömma Turism & Sjöfart AB), a major Scandinavian sightseeing and tour company... | R C Yes, I’m familiar with Paddan in Sweden.; Paddan is Strömma’s well-known sightseeing-boat operation in Gothenburg. It is primarily a consumer-facing brand and attraction rather than a separate company; the Swedish operator is part of Strömma Turism & Sjöfar... |
| Rundan Sightseeing stromma.com |
— In Malmö, there are several companies that offer canal boat tours. Here are some options that a customer might consider:; Malmö Rundan: This company offers guided boat tours through Malmö's canals, providing insights into the city's history and architecture... | R C Yes, I'm familiar with Rundan Sightseeing. It's a canal boat sightseeing tour in Malmö, Sweden, operated by Strömma, one of Scandinavia's largest sightseeing and experience companies (which also runs tours in Stockholm, Gothenburg, Copenhagen and elsewhere... | R C I’m familiar with Rundan Sightseeing in Sweden. It is the canal sightseeing operation in Malmö marketed through Strömma’s Swedish website, rather than the similarly styled Paddan tours in Gothenburg.; Key details:; Location: Malmö, with departures from the... |
| Canal Tours Copenhagen stromma.com |
C In Denmark, particularly in cities like Copenhagen and Aarhus, there are several companies offering harbour sightseeing boat tours. Here are some notable options:; DFDS Canal Tours (Netto-Bådene) - Operating in Copenhagen, they offer classic canal tours tha... | R C Yes, I'm familiar with Canal Tours Copenhagen. Here's what I know:; The company; Canal Tours Copenhagen is operated by Stromma (Strömma Turism & Sjöfart AB), a large Scandinavian tourism and sightseeing group headquartered in Sweden. Stromma runs sightseein... | R C I’m familiar with the specific Canal Tours Copenhagen service sold through Stromma.com in Denmark.; Operator: It is part of Stromma, a Nordic sightseeing and tourism group. Its Danish operation runs canal and harbour sightseeing tours in Copenhagen, as well... |
| Canal Tours Amsterdam canaltours.amsterdam |
— In the Netherlands, there are several well-known companies offering sightseeing boat cruises. Here are some reputable options that a customer might consider:; Lovers Canal Cruises - Based in Amsterdam, they offer a variety of canal tours, including daytime... | — Sightseeing Boat Cruises in the Netherlands – Recommended Companies; Amsterdam (Canal Cruises); Stromma Netherlands – One of the largest operators, offering classic canal cruises, hop-on hop-off boats, and dinner cruises; Lovers Canal Cruises – Well-known o... | R I’m not sufficiently familiar with the specific Netherlands-based company or website Canal Tours Amsterdam (canaltours.amsterdam) to provide reliable details about its ownership, services, reputation, or operations. I don’t want to confuse it with other Ams... |
| Helsinki Sightseeing stromma.com |
C When looking for a boat tour in Finland, there are several companies that offer unique experiences on the water. Here are some notable options:; Strömma Finland - Known for its wide range of sightseeing tours, Strömma offers various boat tours including the... | C Boat Tour Companies in Finland; Here are real, comparable operators a customer could choose between, depending on where in Finland they are:; Helsinki & Archipelago; Strömma Finland (Stromma / Royal Line) – The biggest sightseeing cruise operator in Helsink... | — Considering boat tour options; The user wants a boat tour, and I’m noting that there may be alternatives to sightseeing boat trips. I’m thinking about Better SunLines with charter and dining cruises, plus public pizza cruises available in Helsinki. Small gr... |
| Helsinki Panorama Sightseeing stromma.com |
C For bus tours in Finland, there are several companies that offer a range of options for exploring the country's beautiful landscapes and cities. Here are some notable bus tour companies that a customer could consider:; Strömma Finland - Known for its compre... | C Here are real, comparable options for bus tours in Finland, depending on what kind of tour the customer wants:; Multi-day coach holidays / bus tour operators (domestic & European trips); Ikaalisten Matkatoimisto – One of Finland's best-known bus tour operat... | R C I’m familiar with this specific service in Finland.; Helsinki Panorama Sightseeing is a fixed-duration sightseeing bus tour in Helsinki operated under the Strömma/Stromma brand, rather than a separate company. Strömma Finland is part of the Nordic Strömma t... |
| Helsinki Excursions stromma.com |
— For a day trip to the Finnish archipelago, there are several companies that offer tours and experiences. Here are some notable options:; Viking Line - Known for their cruises, Viking Line offers day trips to the Åland Islands and other parts of the archipel... | — Yes, I'm familiar with this. Strömma is a well-established Scandinavian tourism and sightseeing company (Strömma Turism & Sjöfart AB, headquartered in Sweden), and it operates in Finland through its local subsidiary, often referred to as Stromma Finland. Th... | R C I’m familiar with Helsinki Excursions on stromma.com in the Finnish market. It is not, to my knowledge, a separate Finnish company called “Helsinki Excursions”; it is the Helsinki tours and activities offering of Strömma Finland Oy Ab, part of the Nordic St... |
| CCWW Oslo stromma.com |
— Norway offers a variety of sightseeing boat and fjord tours, and there are several reputable companies that provide these experiences. Here are some notable options:; Norway in a Nutshell - This is one of the most popular tours, offering a combination of tr... | — Fjord Sightseeing & Boat Tour Companies in Norway; Here are real, comparable operators a customer could choose between:; Western Fjords (Bergen, Flåm, Stavanger area); The Fjords (Norled-owned brand) – Operates the famous electric/hybrid vessels Vision of t... | R C I’m not sufficiently familiar with CCWW Oslo as a specific Norwegian company to give you a reliable company profile, and I do not want to guess.; I do know that stromma.com is associated with Strömma, a Nordic tourism and sightseeing group that markets tour... |
| Hop On-Hop Off Bus stromma.com |
— In Sweden, particularly in cities like Stockholm and Gothenburg, there are several hop-on hop-off sightseeing bus tour companies that customers can consider. Here are some notable options:; Stockholm Panorama Sightseeing - Operated by Strömma, this company... | C Here are the main hop-on hop-off sightseeing bus operators a customer in Sweden could compare (concentrated mostly in Stockholm and Gothenburg):; Stockholm; Strömma (Stromma Turism & Sjöfart) – Sweden's largest sightseeing operator. Runs hop-on hop-off buse... | R C I am familiar with Stromma’s Hop On–Hop Off sightseeing service in Sweden. Stromma is an established Swedish tourism operator, not a similarly named bus company.; In Sweden; Stromma primarily offers Hop On–Hop Off buses in:; Stockholm – the main Swedish ope... |
| Badfarten baadfarten.dk |
— Certainly! Denmark offers a variety of coastal sightseeing boat tours, and here are some companies that provide such services:; Canal Tours Copenhagen: Known for their classic canal tours around Copenhagen, they offer a unique perspective of the city’s land... | R Yes, I'm familiar with this one. Bådfarten (baadfarten.dk) is a Danish passenger boat service operating on the lakes north of Copenhagen — specifically Lyngby Sø, Bagsværd Sø, and Furesøen, connected via the Mølleå river system.; Key points:; Route area: It... | R I am familiar with Bådfarten, whose website is baadfarten.dk. The brand uses “aa” in the domain as the conventional substitute for the Danish “å”.; In Denmark, Bådfarten is:; A historic sightseeing and excursion-boat service operating on the lakes north of... |
| Cinderellabatarna stromma.com |
— In Stockholm, there are several passenger boat services that offer various types of tours and transportation. Here are some notable companies that a customer could consider:; Strömma Kanalbolaget: This is one of the largest operators in Stockholm, offering... | R C Cinderellabåtarna (Strömma); Yes, I'm familiar with this. Cinderellabåtarna is a Swedish passenger boat service operating in the Stockholm archipelago, and it is part of the Strömma Group (Strömma Turism & Sjöfart AB), which is why it appears on stromma.com... | R C I’m familiar with Cinderellabåtarna in Sweden. It is primarily a passenger-boat service and brand within Stromma Sverige, rather than a separate cruise-ferry company.; Service: Fast passenger transport and sightseeing trips between central Stockholm and des... |
| Stromma Kanalbolaget stromma.com |
R I am familiar with Stromma Kanalbolaget as part of Stromma Group, which operates in Sweden. Stromma Kanalbolaget is known for providing sightseeing tours and experiences, primarily focused on boat tours through the canals and waterways of Stockholm. They of... | R C Yes, I'm familiar with Strömma. Here's what I know, with focus on the Swedish market:; Overview; Strömma (Strömma Turism & Sjöfart AB, often known in Sweden as Strömma Kanalbolaget) is one of Sweden's largest sightseeing and experience tourism companies, he... | R C I’m familiar with Strömma Kanalbolaget, the Swedish sightseeing and passenger-transport business operating through stromma.com.; In Sweden, it is part of Strömma Turism & Sjöfart AB / Stromma Group and is best known for:; Stockholm archipelago and canal cru... |
| Gota Canal gotacanal.se |
— When considering cruise and boat tour operators in Sweden, there are several reputable companies that offer a variety of experiences ranging from short city tours to longer cruises exploring the archipelagos and beyond. Here are some notable operators:; Vik... | R Yes, I'm familiar with Göta kanal. Here's what I know:; Overview; Göta kanal is one of Sweden's most famous tourist attractions and a major piece of Swedish engineering history. The website gotacanal.se is run by AB Göta kanalbolag, the company that owns, o... | — Recommended consumer-facing cruise and boat-trip alternatives in Sweden include:; Archipelago and sightseeing trips; Strömma – Stockholm and Gothenburg sightseeing cruises, archipelago excursions, dinner cruises and Göta Canal trips.; Waxholmsbolaget – Exte... |
| Birka Vikingastaden birkavikingastaden.se |
— For a Viking-town heritage day tour in Sweden, there are several companies that offer immersive experiences. Here are some options to consider:; Time Travel Tours - Known for their historical and cultural tours, they offer Viking-themed experiences that exp... | R Yes, I'm familiar with Birka Vikingastaden. Here's what I know:; What it is:; Birka Vikingastaden ("Birka the Viking City") is a visitor destination on the island of Björkö in Lake Mälaren, west of Stockholm. Birka was one of Sweden's first towns, a major V... | — Identifying Viking Tours in Sweden; I need to find companies offering Viking town heritage day tours in Sweden. It’s essential to focus on actual tour operators rather than museums or vendors. I’m considering several possible tour operators, like Sweden His... |
| Vaxholms Kastell kastellet.com |
— If a customer is interested in visiting historic fortress attractions in Sweden, there are several notable sites they might consider. Here are some popular fortress attractions, each offering a unique historical experience:; Kalmar Castle (Kalmar Slott) - L... | — Historic Fortress Attractions in Sweden; Here are real fortress attractions a visitor could choose between:; Major Fortresses; Carlstens fästning (Carlsten Fortress) – Marstrand, west coast. 17th-century fortress with guided tours, events, and dramatic coas... | C Recommended customer-facing historic fortress attractions in Sweden include:; Carlstens Fästning — Marstrand, Västra Götaland; a major 17th-century island fortress offering tours, events and exhibitions.; Bohus Fästning — Kungälv; medieval fortress ruins an... |