Static vs JS-rendered content
Content in the page source is readable by AI crawlers; content that only appears after scripts run may be invisible.
This is the difference between content that is present in the page source (static) and content that only appears after scripts run in a browser (JS-rendered).
AI crawlers can reliably read static content. Content that depends on JavaScript to appear may be invisible to them, even though a human visitor sees it perfectly.
If key facts about your company only load via scripts, AI may simply never see them, which quietly limits how it can describe you.
Want to see where your company stands in AI answers?
Run an analysis