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Practical guides to AI visibility (also called GEO or AEO) - being seen in AI answers, what matters, and why.
How to be visible in AI search
When people ask an AI model instead of a search engine, a different set of signals decides whether your company shows up. Here is what matters, in plain terms.
A framework for analysing and improving your digital presenceA calm, structured way to understand where your company stands online today, including how you show up in AI answers, and to turn that picture into a concrete plan.
GEO, AEO and SEO explained, in plain termsThe terms around AI visibility - GEO, AEO, SEO, share of citation, zero-click - sound technical but describe one simple shift: being the answer, not just a link. Here is what each one means.
SEO and AI visibility: the same, but notWhy being findable in search is not the same as being read by an AI assistant - and what to put in place.