Comprehensive report
canaltours.amsterdam
Market: Global (en)
Each model is asked to answer as a buyer in Global, so your visibility reflects your actual market, not a global/US bias.
The company operates a fleet of boats that offers guided tours of Amsterdam’s historic canals, including standard sightseeing cruises, open‑air boat trips, pedal‑boat rentals, and a range of dinner and drinks‑focused experiences. Its services are aimed at visitors to the city—such as couples, families, and solo travelers—who want a convenient, narrated way to see major attractions and enjoy the waterfront atmosphere. The tours run at frequent intervals from multiple central departure points and include amenities like Wi‑Fi and on‑board restrooms. By providing these water‑based sightseeing and hospitality experiences, the company competes in the tourism and leisure market, fulfilling the need for memorable, accessible city exploration.
The area you and these competitors operate in: canal.nl, blueboatcompany.com, lovers.nl, stromma.com, stromma.nl.
?
0-100. How well AI models know and mention you - your presence in neutral buyer answers plus overall brand recognition.0.0/100
AI Visibility ?
For reference: a strong company in your space scores around 55+, and most land near 38. Few sites are visible everywhere - the checklist below shows your quickest wins.
Whether AI knows and mentions you.
?
Share of best-practice (AEO) signals in place for AI visibility. Only scored when we can read your site.53.3%
AI Readiness
Whether your site is technically optimised for AI.
Rises as you add the checklist signals - the groundwork that lets AI recognize you.
AI Readiness is how well your own website is built for AI to read and cite - something you control. AI Visibility is whether AI actually knows and recommends you - shaped mostly by the rest of the web. You can be fully ready and still under-recommended; that gap is where the opportunity is.
Not ranked yet - no mentions on neutral buyer questions
Why you're underperforming
AI barely recognises the brand yet (recognition 0%), so it rarely brings you up on its own. AI visibility is 0/100.
Your site is already in good shape - the main lever here is off-site: being known and cited across the web. The on-page items below help only at the margin.
What moves the needle: Organization entity (sameAs), Structured data (JSON-LD), Article schema (JSON-LD)
Build your off-site presence
- High impact Get listed in the authoritative directories and industry bodies for your category and market
- High impact Earn mentions on the third-party sources AI leans on - trade press, respected editorial, category guides
- Medium impact Join and get profiled by the recognised association or network in your field
- Medium impact Keep your name, category and key facts consistent across the web so AI resolves you as one clear entity
Third-party sources you're outranked by (get present here first): tripadvisor.com, viator.com, community.ricksteves.com
Ahead of you in search, too: flagshipamsterdam.com, lovers.nl, stromma.com - the competitors AI recommends also outrank you here.
AI's view of you is shaped mostly by what the rest of the web says, not just your own pages. These build the off-site signal AI leans on. LLMrank measures the result - you don't control third-party sites, so treat these as direction, not guarantees.
Where you show up across AI models
Your brand and competitors as rows, AI models as columns. Each cell counts how often they are mentioned.
Ranking is based on neutral buyer questions. We don't count questions that already name you, so it's a fair comparison with competitors. ?
Your rank is based on how often each brand is named unprompted across the neutral buyer questions. M = the brands compared (you plus your competitors). A model can recognize you and still not name you unprompted, so a 0 here is a visibility gap, not a sign the model does not know you.
Recognition was not measured for this older analysis. Re-run it to see which models recognize you.
| Brand | Mentions | anthropic/claude-sonnet-4.6 | deepseek/deepseek-v4-pro | google/gemini-2.5-flash | openai/gpt-5.5 | x-ai/grok-4.3 | z-ai/glm-5.1 |
|---|---|---|---|---|---|---|---|
| Your brand Canaltours | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| canal.nl AI | 6 | 1 | 1 | 1 | 1 | 1 | 1 |
| blueboatcompany.com AI | 5 | 1 | 0 | 1 | 1 | 1 | 1 |
| lovers.nl AI SERP | 5 | 1 | 1 | 1 | 1 | 0 | 1 |
| stromma.com AI SERP | 5 | 1 | 1 | 1 | 1 | 1 | 0 |
| stromma.nl AI | 5 | 1 | 1 | 1 | 1 | 1 | 0 |
| boaty.nl AI | 4 | 1 | 0 | 1 | 1 | 1 | 0 |
| mokumboot.nl AI SERP | 3 | 1 | 0 | 1 | 1 | 0 | 0 |
| amsterdamcanalcruises.com AI | 2 | 1 | 0 | 0 | 0 | 1 | 0 |
| amsterdamboatcruises.com AI | 1 | 0 | 0 | 0 | 1 | 0 | 0 |
| amsterdamcircleline.com AI | 1 | 0 | 0 | 0 | 1 | 0 | 0 |
| amsterdamjewelcruises.com AI SERP | 1 | 0 | 0 | 0 | 1 | 0 | 0 |
| canalbike.com AI | 1 | 0 | 0 | 0 | 0 | 1 | 0 |
| doekvaart.nl AI | 1 | 0 | 0 | 0 | 0 | 0 | 1 |
| flagshipamsterdam.com AI SERP | 1 | 0 | 0 | 0 | 1 | 0 | 0 |
| friendshipamsterdam.com AI | 1 | 0 | 0 | 0 | 1 | 0 | 0 |
| greenboats.nl AI | 1 | 0 | 0 | 0 | 0 | 0 | 1 |
| lampedusa.nl AI | 1 | 1 | 0 | 0 | 0 | 0 | 0 |
| mokumboot.com AI | 1 | 1 | 0 | 0 | 0 | 0 | 0 |
| paping.nl AI | 1 | 1 | 0 | 0 | 0 | 0 | 0 |
| pkooij.nl AI | 1 | 0 | 0 | 0 | 0 | 1 | 0 |
| plas.nl AI | 1 | 0 | 0 | 1 | 0 | 0 | 0 |
| rederijkooij.nl AI SERP | 1 | 0 | 0 | 0 | 1 | 0 | 0 |
| rederijplas.nl AI SERP | 1 | 0 | 0 | 0 | 0 | 0 | 1 |
| sloepdelen.nl AI | 1 | 0 | 0 | 0 | 1 | 0 | 0 |
| smidtje.com AI | 1 | 0 | 0 | 0 | 1 | 0 | 0 |
| smidtje.nl AI | 1 | 0 | 0 | 0 | 1 | 0 | 0 |
| weareamsterdam.com AI | 1 | 1 | 0 | 0 | 0 | 0 | 0 |
Your visibility over time
Pro
See your visibility over time
Pro measures you against earlier model generations too, so you can see how your presence has shifted and confirm that your changes have landed. Upgrade to Pro to unlock the over-time view.
Upgrade to ProHow AI describes you
How each AI model summarizes your site when given your details. This is what a model writes back about you from the description we passed it - not our own reading, and not proof the model knows you unprompted (see recognition).
These summaries are written from the details we gave each model, not fetched live or source-cited. Whether a model already knows you on its own is a separate signal - see recognition. See the models and their cutoffs ?
AI answers can come from two places: a model's trained knowledge (what we measure here), and grounded answers where the model fetches and cites live sources. Grounded, cited measurement is a separate mode we plan to add later; today's report is the trained-knowledge view, per each model's cutoff.
We asked each model about your exact company (your domain + what you do), so the answer is not about a different company with a similar name.
Recognition was not measured for this older analysis. Re-run it to see which models recognize you.
anthropic/claude-sonnet-4.6
Based on the context you've provided about the company at canaltours.amsterdam, it appears to be a canal tour operator based in Amsterdam that offers: - Guided sightseeing cruises of Amsterdam's historic canals - Open-air boat trips - Pedal-boat rentals - Dinner and drinks cruises/experiences It seems aimed at tourists and visitors to Amsterdam looking to explore the city's famous canal network, as well as potentially locals seeking leisure or dining experiences on…
deepseek/deepseek-v4-pro
Based on the website canaltours.amsterdam and the description you’ve provided
google/gemini-2.5-flash
Based on the information provided, Canaltours.amsterdam is a company that offers guided boat tours and experiences on Amsterdam's historic canals. Here's a breakdown of what they offer and who it's for: What they offer: * Standard sightseeing cruises: Likely traditional boat tours with commentary on the city's history and landmarks. * Open-air boat trips: Suggests a more immersive experience with unobstructed views.
openai/gpt-5.5
Canaltours (canaltours.amsterdam) is an Amsterdam canal-tour operator/booking brand offering boat-based experiences on the city’s canals. Its services include guided sightseeing cruises, open-air boat tours, pedal-boat rentals, and themed cruises with food or drinks such as dinner, wine, cocktails, or similar social experiences.
x-ai/grok-4.3
I cannot confirm the exact company operating at canaltours.amsterdam.
z-ai/glm-5.1
I cannot confirm the existence of this exact company. While the context you provided describes a business model common in Amsterdam—particularly the combination of standard cruises, open-air boats, dinner/drinks experiences, and pedal-boat rentals (which is a hallmark of the well-known operator Canal Company, who rents out "Canal Bikes")—I do not have independent, verified information for a distinct business named exactly "Canaltours" operating at the specific domain "canaltours.amsterdam".
Fact tracker
The distinct claims AI models made about you, one by one. Confirm the ones that are right, and flag anything that is wrong or out of date.
-
There is no independently verified information confirming the existence of a distinct business named "Canaltours" at canaltours.amsterdam. Worth checking
From: z-ai/glm-5.1
-
Canaltours is a canal tour operator based in Amsterdam.
From: anthropic/claude-sonnet-4.6
-
Canaltours offers guided sightseeing cruises of Amsterdam's historic canals.
From: anthropic/claude-sonnet-4.6
-
Canaltours offers open-air boat trips.
From: anthropic/claude-sonnet-4.6
-
Canaltours offers pedal-boat rentals.
From: anthropic/claude-sonnet-4.6
-
Canaltours offers dinner and drinks cruises or experiences.
From: anthropic/claude-sonnet-4.6
-
Canaltours is aimed at tourists and visitors to Amsterdam.
From: anthropic/claude-sonnet-4.6
-
Canaltours also targets locals seeking leisure or dining experiences on the water.
From: anthropic/claude-sonnet-4.6
-
Canaltours is an Amsterdam canal-tour operator and booking brand.
From: openai/gpt-5.5
-
Canaltours offers boat-based experiences on the city’s canals, including guided sightseeing cruises, open‑air boat tours, pedal‑boat rentals, and themed food/drink cruises.
From: openai/gpt-5.5
-
Its primary customers are visitors to Amsterdam such as tourists, couples, families, friend groups, and corporate or private groups.
From: openai/gpt-5.5
-
Canaltours offers guided boat tours on Amsterdam's historic canals.
From: google/gemini-2.5-flash
-
Canaltours provides standard sightseeing cruises.
From: google/gemini-2.5-flash
-
Canaltours provides open‑air boat trips.
From: google/gemini-2.5-flash
-
Canaltours offers pedal‑boat rentals.
From: google/gemini-2.5-flash
-
Canaltours offers dinner experiences on its boat tours.
From: google/gemini-2.5-flash
Model agreement
How the AI models compare with each other - where they agree about you, and where one model stands apart. A model that disagrees is a concrete visibility risk worth addressing.
Facts One model differs
Stands apart: anthropic/claude-sonnet-4.6 - claims only this model makes (possibly out of date or made up):
- Canaltours also targets locals seeking leisure or dining experiences on the water.
- Canaltours is a canal tour operator based in Amsterdam.
- Canaltours is aimed at tourists and visitors to Amsterdam.
- Canaltours offers dinner and drinks cruises or experiences.
- Canaltours offers guided sightseeing cruises of Amsterdam's historic canals.
- Canaltours offers open-air boat trips.
- Canaltours offers pedal-boat rentals.
Stands apart: google/gemini-2.5-flash - claims only this model makes (possibly out of date or made up):
- Canaltours offers dinner experiences on its boat tours.
- Canaltours offers guided boat tours on Amsterdam's historic canals.
- Canaltours offers pedal‑boat rentals.
- Canaltours provides open‑air boat trips.
- Canaltours provides standard sightseeing cruises.
Stands apart: openai/gpt-5.5 - claims only this model makes (possibly out of date or made up):
- Canaltours is an Amsterdam canal-tour operator and booking brand.
- Canaltours offers boat-based experiences on the city’s canals, including guided sightseeing cruises, open‑air boat tours, pedal‑boat rentals, and themed food/drink cruises.
- Its primary customers are visitors to Amsterdam such as tourists, couples, families, friend groups, and corporate or private groups.
Stands apart: z-ai/glm-5.1 - claims only this model makes (possibly out of date or made up):
- There is no independently verified information confirming the existence of a distinct business named "Canaltours" at canaltours.amsterdam.
Positioning Models agree
Most models place you alongside: canal.nl, blueboatcompany.com, lovers.nl, stromma.com, stromma.nl, boaty.nl, mokumboot.nl, amsterdamcanalcruises.com
The models position you in the same space - a consistent read.
Where this plays out, context by context
The same picture broken down per buyer question (and per market when measured): where you are named, who shows up instead, and how it shifts by context.
By context
Brand questions ?
What models say when asked about you by name. Not used for the competitive ranking (it names you).
Brand question
- 1 competitors here
?
What models say when asked about you by name. Not used for the competitive ranking (it names you).Question asked: What is Canaltours, the company at {domain}? For context, this company is in: The company operates a fleet of boats that offers guided tours of Amsterdam’s historic canals, including standard sightseeing cruises, open‑ Briefly describe what THIS specific company offers and who it is for. If you cannot confirm this exact company, say so rather than describing a different company with a similar name.
You were named in 6 of 6 answers here - you show up in this context.
6 model answers in this context, you were named in 6.
- canal.nl - 3 mentions
Alternatives to you ?
When someone asks for alternatives to you - who the models suggest instead.
Brand question
- 7 competitors here
?
When someone asks for alternatives to you - who the models suggest instead.Question asked: Is Canaltours a good choice, and what are the main alternatives? List the specific companies a buyer would compare.
You were named in 6 of 6 answers here - you show up in this context.
6 model answers in this context, you were named in 6.
- canal.nl - 6 mentions
- lovers.nl - 5 mentions
- stromma.com - 5 mentions
- stromma.nl - 5 mentions
- mokumboot.nl - 2 mentions
- boaty.nl - 1 mentions
- sloepdelen.nl - 1 mentions
Category recommendations ?
Neutral category questions (a buyer describing their need). Counts for your ranking - who gets recommended.
Not seen
- 27 competitors here
?
Neutral category questions (a buyer describing their need). Counts for your ranking - who gets recommended.Question asked: Someone is looking for: The company operates a fleet of boats that offers guided tours of Amsterdam’s historic canals, including standard sightseeing cruises, open‑ Which companies or brands would you recommend they consider? List the specific providers.
You were not named in any of 6 answers here - this is where you are least visible. The competitor canal.nl was named most often (6x).
6 model answers in this context, you were named in 0.
- canal.nl - 6 mentions
- blueboatcompany.com - 5 mentions
- lovers.nl - 5 mentions
- stromma.com - 5 mentions
- stromma.nl - 5 mentions
- boaty.nl - 4 mentions
- mokumboot.nl - 3 mentions
- amsterdamcanalcruises.com - 2 mentions
- lampedusa.nl - 1 mentions
- mokumboot.com - 1 mentions
- paping.nl - 1 mentions
- weareamsterdam.com - 1 mentions
- amsterdamboatcruises.com - 1 mentions
- amsterdamcircleline.com - 1 mentions
- amsterdamjewelcruises.com - 1 mentions
- flagshipamsterdam.com - 1 mentions
- friendshipamsterdam.com - 1 mentions
- rederijkooij.nl - 1 mentions
- sloepdelen.nl - 1 mentions
- smidtje.com - 1 mentions
- smidtje.nl - 1 mentions
- plas.nl - 1 mentions
- doekvaart.nl - 1 mentions
- greenboats.nl - 1 mentions
- rederijplas.nl - 1 mentions
- canalbike.com - 1 mentions
- pkooij.nl - 1 mentions
Where to buy ?
Where to buy in this category online. Counts for your ranking - who the models name.
Not seen
- 0 competitors here
?
Where to buy in this category online. Counts for your ranking - who the models name.Question asked: Where can someone buy products in this category online, shipped to their home? Name the specific companies.
You were not named in any of 6 answers here - this is where you are least visible.
6 model answers in this context, you were named in 0.
No competitors named in this context.
More AI models are coming to your report.
Useful?Competitors AI mentions
These are the competitors AI models name alongside you, with how often each is mentioned.
Ahead of you in search, too: flagshipamsterdam.com, lovers.nl, stromma.com, amsterdamjewelcruises.com - the competitors AI recommends also outrank you here.
Active (mentioned) (27)
-
amsterdamboatcruises.com (1) AIActive
-
amsterdamcanalcruises.com (2) AIActive
-
amsterdamcircleline.com (1) AIActive
-
amsterdamjewelcruises.com (1) AIActive
-
blueboatcompany.com (5) AIActive
-
boaty.nl (4) AIActive
-
canal.nl (6) AIActive
-
canalbike.com (1) AIActive
-
doekvaart.nl (1) AIActive
-
flagshipamsterdam.com (1) AIActive
-
friendshipamsterdam.com (1) AIActive
-
greenboats.nl (1) AIActive
-
lampedusa.nl (1) AIActive
-
lovers.nl (5) AIActive
-
mokumboot.com (1) AIActive
-
mokumboot.nl (3) AIActive
-
paping.nl (1) AIActive
-
pkooij.nl (1) AIActive
-
plas.nl (1) AIActive
-
rederijkooij.nl (1) AIActive
-
rederijplas.nl (1) AIActive
-
sloepdelen.nl (1) AIActive
-
smidtje.com (1) AIActive
-
smidtje.nl (1) AIActive
-
stromma.com (5) AIActive
-
stromma.nl (5) AIActive
-
weareamsterdam.com (1) AIActive
Suggestions (AI-found, not mentioned) (30)
-
adamshoppingboat.nl AIOff
-
amsterdamboatclub.nl AIOff
-
amsterdamboatexperience.com AIOff
-
amsterdamboattours.nl AIOff
-
amsterdamcanalcruise.nl AIOff
-
amsterdamcanalcruises.nl AIOff
-
amsterdamcanaltours.nl AIOff
-
amsterdamcircleline.nl AIOff
-
amsterdamcitycruises.com AIOff
-
amsterdamexperience.nl AIOff
-
blueboat.nl AIOff
-
boatamsterdam.nl AIOff
-
canalbike.nl AIOff
-
canalcompany.nl AIOff
-
canalmotorboats.com AIOff
-
classicboatamsterdam.nl AIOff
-
flagshipamsterdam.nl AIOff
-
getyourguide.com AIOff
-
grachtenrondvaart.nl AIOff
-
hollandinternational.nl AIOff
-
kineboat.nl AIOff
-
pedalboat.nl AIOff
-
pedalosamsterdam.nl AIOff
-
pureboaten.nl AIOff
-
pureboats.com AIOff
-
rentaboatamsterdam.com AIOff
-
starboardboats.nl AIOff
-
varenindevond.nl AIOff
-
viator.com AIOff
-
wetlandssafari.nl AIOff
Sources around your brand
Ranking above you in search
- tripadvisor.com
- flagshipamsterdam.com
- viator.com
- community.ricksteves.com
- lovers.nl
- pureboats.com
- reddit.com
- stromma.com
AI also names 27 domains in your category - see Competitors.
These are the sites that surface for your category in search - where AI and buyers look, and where you're currently outranked or absent. This is search and mention data, not per-citation AI grounding (that needs deeper measurement).
AI visibility checklist
Readiness score: 53.3%
We check your homepage and a few key linked pages (like /faq and /about) - where AI reads first. A cross means we did not find the signal there, not that it cannot exist elsewhere on your site.
Priority actions
Do these first - ranked by expected impact on your AI visibility.
- High impact Organization entity (sameAs)
- High impact Structured data (JSON-LD) See the fix
- Medium impact Article schema (JSON-LD) See the fix
- Medium impact Author (byline/markup)
- Medium impact HowTo schema (JSON-LD)
- Medium impact llms.txt present See the fix
- Medium impact Published/updated dates
Can AI crawlers find and read your site at all? These signals tell language models where your content lives and that they are welcome to read it.
-
✗
llms.txt present
?
What: a /llms.txt that describes your service for AI crawlers. Why: it helps language models understand what you do and cite you correctly (like robots.txt, but for AI).
Add an llms.txt that describes your service for AI crawlers.llms.txt (place at {base_url}/llms.txt)# Canaltours > One-line summary of what Canaltours does and who it is for. https://canaltours.amsterdam ## Key pages - [Home](https://canaltours.amsterdam/): what Canaltours offers, in brief - [About](https://canaltours.amsterdam/about): who Canaltours is - [Contact](https://canaltours.amsterdam/contact): how to get in touch ## Notes Written for AI assistants: plain facts about Canaltours, kept current. -
✓
robots.txt present
?
What: a /robots.txt that controls what crawlers may read. Why: without it, important pages can be missed or the wrong pages indexed. -
✓
sitemap.xml present
?
What: a /sitemap.xml listing your pages. Why: crawlers and AI find your whole structure so nothing important is missed.
Machine-readable facts about who you are and what you offer. The clearer your structured data, the more accurately AI can understand and describe you instead of guessing.
-
✗
Structured data (JSON-LD)
?
What: JSON-LD describing your company and products in a machine-readable way. Why: AI uses it to understand what you are and describe you correctly.
Add schema.org JSON-LD (Organization/Product/FAQ).Organization schema (JSON-LD)<script type="application/ld+json"> { "@context": "https://schema.org", "@type": "Organization", "name": "Canaltours", "url": "https://canaltours.amsterdam", "logo": "https://canaltours.amsterdam/logo.png", "description": "One or two plain sentences describing what Canaltours does and who it is for.", "sameAs": [ "https://www.linkedin.com/company/your-company" ] } </script> -
✓
FAQ / questions and answers
?
What: an FAQ with clear questions and answers. Why: it matches how people ask AI - models often lift answers straight from well-structured FAQs. -
✗
Article schema (JSON-LD)
?
What: JSON-LD of type Article/BlogPosting with author, publisher and dates. Why: it helps AI understand the page is editorial content, who stands behind it and how fresh it is - signals that weigh in when models choose what to cite.
Mark up articles and guides with Article schema (author, publisher, datePublished).Article schema (JSON-LD)<script type="application/ld+json"> { "@context": "https://schema.org", "@type": "Article", "headline": "Your article title", "author": { "@type": "Organization", "name": "Canaltours" }, "publisher": { "@type": "Organization", "name": "Canaltours", "logo": { "@type": "ImageObject", "url": "https://canaltours.amsterdam/logo.png" } }, "datePublished": "YYYY-MM-DD", "dateModified": "YYYY-MM-DD", "mainEntityOfPage": "https://canaltours.amsterdam/your-article", "description": "One or two plain sentences summarising the article so a model can quote it." } </script> -
✗
HowTo schema (JSON-LD)
?
What: JSON-LD of type HowTo for step-by-step content. Why: it makes instructions machine-readable so AI can reproduce your steps correctly instead of guessing.
Add HowTo schema to guides and step-by-step pages. -
✗
Organization entity (sameAs)
?
What: Organization schema with sameAs links to your official profiles (e.g. LinkedIn, Wikidata). Why: it ties your company to a clear entity so AI does not confuse you with someone else and describes you correctly.
Add Organization schema with sameAs links to your official profiles.
The plain, static content AI actually reads. Clear titles, headings and descriptions in the page source mean models read what you do instead of an empty shell.
-
✓
Canonical URL
?
What: a canonical URL points to the 'real' address when the same content lives on several URLs. Why: it stops your visibility being split across duplicates. -
✓
Meta description
?
What: the page's short summary. Why: search engines and AI use it to describe you - a good description means you are described the way you want. -
✓
Page title
?
What: the page title. Why: it is the first thing AI and search engines read - a clear title with what you do helps you get named in the right context. -
✓
Clear main heading (H1) in the page source
?
What: a main heading (H1) present in the page source. Why: AI crawlers often do not run JavaScript - a static, clear heading means they actually read what you do instead of seeing an empty page.
Who stands behind the content and how current it is. Clear authorship and dates are credibility signals AI weighs when it decides whether to trust and cite you.
-
✗
Published/updated dates
?
What: datePublished/dateModified in markup or <time> elements. Why: freshness matters - AI often prefers updated content and can show when something was last changed.
Expose published and updated dates in markup (datePublished/dateModified or <time datetime>).