Context
The topic area where you are compared. You can be visible in one and invisible in another.
A context is the specific topic or situation a question sits in. The same company can be highly visible in one context and completely absent in another.
For example, a model might describe you well when asked about one part of what you do, yet never mention you when asked about a closely related part. Each context is its own little contest for attention.
Looking at visibility context by context, rather than as one average, is what tells you where you are strong and where the real openings are.
Want to see where your company stands in AI answers?
Run an analysis