LLMrank

AI visibility for stromma.com

Market: Global (en)

Each model is asked to answer as a buyer in Global, so your visibility reflects your actual market, not a global/US bias.

?0-100. Higher = AI names you more often on neutral buyer questions.

48.3/100

Your AI visibility score

?Share of neutral buyer questions where AI mentions you.

28.6%

Organic presence in AI answers

?Your position among all brands AI named.

#1 / 37

Rank

?Share of best-practice (AEO) signals in place for AI visibility.

77.8%

Best practice (AEO)

See the checklist

Area and context

Stromma provides guided sightseeing tours, day‑trip excursions, and dining cruises in a range of European cities, primarily in the Nordic region and the Netherlands. Its services are delivered by bus and boat and are marketed to leisure travelers and tourists who want organized, locally focused experiences of urban and natural attractions. The company positions itself within the tourism and travel‑experience sector, competing with other operators of guided tours, activity providers, and cruise‑based dining concepts. By offering a portfolio of city tours, themed excursions, and culinary cruises, Stromma aims to meet the demand for convenient, curated ways to explore destinations. Its target market includes both domestic and international visitors seeking structured, multilingual, and sustainable travel activities.

The area you and these competitors operate in: canal.nl, getyourguide.com, lovers.nl, sightseeing.se, stromma.com.

Where you show up across AI models

You rank #1 of 37 on AI mentions (neutral questions)

Your brand and competitors as rows, AI models as columns. Each cell counts how often they are mentioned.

Ranking is based on neutral buyer questions. We don't count questions that already name you, so it's a fair comparison with competitors.

Note: some models did not answer every question this run (deepseek/deepseek-v4-pro, openai/gpt-5.5, z-ai/glm-5.1); their column may understate them.

Brand Mentions anthropic/claude-sonnet-4.6deepseek/deepseek-v4-progoogle/gemini-2.5-flashopenai/gpt-5.5z-ai/glm-5.1
Your brand Stromma 2 1 0 1 0 0
canal.nl AI 2 1 0 1 0 0
getyourguide.com AI SERP 2 1 0 1 0 0
lovers.nl AI 2 1 0 1 0 0
sightseeing.se AI 2 1 0 1 0 0
stromma.com AI 2 1 0 1 0 0
stromma.dk AI 2 1 0 1 0 0
viator.com AI SERP 2 1 0 1 0 0
tripadvisor.com AI SERP 1 0 0 1 0 0
amsterdamcanalcruises.nl AI 0 0 0 0 0 0
bigbustours.com AI SERP 0 0 0 0 0 0
blueboat.nl AI 0 0 0 0 0 0
boatcompany.se AI 0 0 0 0 0 0
boattoursamsterdam.com AI 0 0 0 0 0 0
buscompany.dk AI 0 0 0 0 0 0
city-sightseeing.com AI SERP 0 0 0 0 0 0
citysightseeing.com AI 0 0 0 0 0 0
dfdsseaways.com AI 0 0 0 0 0 0
fjordtours.com AI 0 0 0 0 0 0
foodtours.eu AI 0 0 0 0 0 0
go-city.com AI 0 0 0 0 0 0
grayline.com AI 0 0 0 0 0 0
headout.com AI 0 0 0 0 0 0
helsinkiexpert.fi AI 0 0 0 0 0 0
hop-on-hop-off.com AI 0 0 0 0 0 0
https://www.tours-tickets.com added 0 0 0 0 0 0
hurtigruten.com AI 0 0 0 0 0 0
klook.com AI 0 0 0 0 0 0
localguides.com AI 0 0 0 0 0 0
paddlethecity.com AI 0 0 0 0 0 0
rederij-lampedusa.nl AI 0 0 0 0 0 0
redsightseeing.com AI 0 0 0 0 0 0
tallink.com AI 0 0 0 0 0 0
tallinksilja.com AI 0 0 0 0 0 0
tiqets.com AI 0 0 0 0 0 0
vikingline.com AI 0 0 0 0 0 0
visitcopenhagen.com AI 0 0 0 0 0 0

Not satisfied? Change competitors

How AI describes you

How each AI model describes your domain in its own words. This is the models' view of you, not our reading of your site.

We asked each model about your exact company (your domain + what you do), so the answer is not about a different company with a similar name.

anthropic/claude-sonnet-4.6

Stromma is a Scandinavian tourism and transport company that offers sightseeing, cruises, and travel experiences primarily in Nordic cities such as Stockholm, Copenhagen, Helsinki, and Amsterdam (among others).

deepseek/deepseek-v4-pro

Stromma is a leading Nordic hospitality and experience group. The company offers guided tours, sightseeing, and experiences by bus, boat, and rail across more than 15 destinations in Sweden, Denmark, Norway, and Finland. Their offerings include classic city sightseeing (like hop-on-hop-off buses and boats), archipelago excursions, canal tours, dinner cruises, and specialized themed experiences like ghost walks or Christmas markets.

google/gemini-2.5-flash

Stromma is a leading tourism and travel company primarily focused on sightseeing experiences and excursions in various European cities. What the company offers: Stromma offers a wide range of activities designed to help visitors explore and enjoy a city. Their core offerings include: * Hop-on Hop-off Bus Tours: These are a signature product, allowing tourists to see major landmarks and attractions at their own pace, getting on and off the bus as they please.

openai/gpt-5.5

Stromma is a tourism and sightseeing company that operates experiences in several Northern European cities. It offers activities such as boat tours, canal cruises, hop-on hop-off buses, guided sightseeing tours, excursions, and dining cruises. It is mainly for travelers and tourists who want to explore a city’s landmarks and waterfronts, but it can also be used by locals looking for leisure activities, special outings, or event experiences.

z-ai/glm-5.1

Stromma is a Nordic tourism and experiences company that specializes in sightseeing, attractions, and cultural experiences. Originally founded in Sweden, the company has expanded to operate in multiple countries across Northern Europe, including Denmark, Norway, Finland, the Netherlands, and Germany.

More AI models are coming to your report.

Competitors AI mentions

These are the competitors AI models name alongside you, with how often each is mentioned.

  • amsterdamcanalcruises.nl (0) Active AI
  • bigbustours.com (0) Active AI
  • blueboat.nl (0) Active AI
  • boatcompany.se (0) Active AI
  • boattoursamsterdam.com (0) Active AI
  • buscompany.dk (0) Active AI
  • canal.nl (2) Active AI
  • city-sightseeing.com (0) Active AI
  • citysightseeing.com (0) Active AI
  • dfdsseaways.com (0) Active AI
  • fjordtours.com (0) Active AI
  • foodtours.eu (0) Active AI
  • getyourguide.com (2) Active AI
  • go-city.com (0) Active AI
  • grayline.com (0) Active AI
  • headout.com (0) Active AI
  • helsinkiexpert.fi (0) Active AI
  • hop-on-hop-off.com (0) Active AI
  • https://www.tours-tickets.com (0) Active added confirmed
  • hurtigruten.com (0) Active AI
  • klook.com (0) Active AI
  • localguides.com (0) Active AI
  • lovers.nl (2) Active AI
  • paddlethecity.com (0) Active AI
  • rederij-lampedusa.nl (0) Active AI
  • redsightseeing.com (0) Active AI
  • sightseeing.se (2) Active AI
  • stromma.com (2) Active AI
  • stromma.dk (2) Active AI
  • tallink.com (0) Active AI
  • tallinksilja.com (0) Active AI
  • tiqets.com (0) Active AI
  • tripadvisor.com (1) Active AI
  • viator.com (2) Active AI
  • vikingline.com (0) Active AI
  • visitcopenhagen.com (0) Active AI
Advanced: confirm / reject / correct / remove competitors

Confirm or reject - this sharpens your report.

amsterdamcanalcruises.nl
bigbustours.com
blueboat.nl
boatcompany.se
boattoursamsterdam.com
buscompany.dk
canal.nl
city-sightseeing.com
citysightseeing.com
dfdsseaways.com
fjordtours.com
foodtours.eu
getyourguide.com
go-city.com
grayline.com
headout.com
helsinkiexpert.fi
hop-on-hop-off.com
https://www.tours-tickets.com added confirmed
hurtigruten.com
klook.com
localguides.com
lovers.nl
paddlethecity.com
rederij-lampedusa.nl
redsightseeing.com
sightseeing.se
stromma.com
stromma.dk
tallink.com
tallinksilja.com
tiqets.com
tripadvisor.com
viator.com
vikingline.com
visitcopenhagen.com

AI visibility checklist

Readiness score: 77.8%

  • ✗ llms.txt finns
    ?Vad: en /llms.txt som beskriver din tjänst för AI-crawlers. Varför: hjälper språkmodeller förstå vad du gör och citera dig rätt (som robots.txt fast för AI).

    Lägg till en llms.txt som beskriver tjänsten för AI-crawlers.
  • ✓ robots.txt finns
    ?Vad: en /robots.txt som styr vad crawlers får läsa. Varför: utan den kan viktiga sidor missas eller fel sidor indexeras.
  • ✓ sitemap.xml finns
    ?Vad: en /sitemap.xml som listar dina sidor. Varför: crawlers och AI hittar hela strukturen så inget viktigt missas.
  • ✓ Strukturerad data (JSON-LD)
    ?Vad: JSON-LD som beskriver företag/produkter maskinläsbart. Varför: AI använder det för att förstå vad du är och beskriva dig korrekt.
  • ✓ Kanonisk URL
    ?Vad: en kanonisk URL pekar ut den 'riktiga' adressen när samma innehåll finns på flera URL:er. Varför: hindrar att din synlighet splittras mellan dubbletter.
  • ✓ Open Graph-taggar
    ?Vad: Open Graph-taggar (titel/bild/beskrivning) styr hur sidan ser ut när den delas. Varför: ger AI och sociala medier en tydlig, korrekt sammanfattning.
  • ✓ Meta description
    ?Vad: sidans korta sammanfattning. Varför: sökmotorer och AI använder den för att beskriva dig - en bra description gör att du beskrivs som du vill.
  • ✗ FAQ / fråga-och-svar
    ?Vad: en FAQ med tydliga fråga-och-svar. Varför: matchar hur människor frågar AI - modeller plockar ofta svar direkt ur välstrukturerade FAQ:er.

    Lägg till en FAQ som svarar på köparfrågor (gärna FAQPage-schema).
  • ✓ Sidtitel
    ?Vad: sidtiteln. Varför: det första AI och sökmotorer läser - en tydlig titel med vad du gör hjälper dig nämnas i rätt sammanhang.

By context

Brand questions
?What models say when asked about you by name. Not used for the competitive ranking (it names you).
Brand question - 5 competitors here

Question asked: What is Stromma, the company at {domain}? For context, this company is in: Stromma provides guided sightseeing tours, day‑trip excursions, and dining cruises in a range of European cities, primarily in the Nordic re Briefly describe what THIS specific company offers and who it is for. If you cannot confirm this exact company, say so rather than describing a different company with a similar name.

You were named in 5 of 5 answers here - you show up in this context.

5 model answers in this context, you were named in 5.

  • sightseeing.se - 5 mentions
  • stromma.com - 5 mentions
  • stromma.dk - 5 mentions
  • canal.nl - 4 mentions
  • hop-on-hop-off.com - 1 mentions
Alternatives to you
?When someone asks for alternatives to you - who the models suggest instead.
Brand question - 8 competitors here

Question asked: Is Stromma a good choice, and what are the main alternatives? List the specific companies a buyer would compare.

You were named in 4 of 4 answers here - you show up in this context.

4 model answers in this context, you were named in 4.

  • canal.nl - 4 mentions
  • sightseeing.se - 4 mentions
  • stromma.com - 4 mentions
  • stromma.dk - 4 mentions
  • viator.com - 2 mentions
  • getyourguide.com - 1 mentions
  • tripadvisor.com - 1 mentions
  • hop-on-hop-off.com - 1 mentions
Category recommendations
?Neutral category questions (a buyer describing their need). Counts for your ranking - who gets recommended.
Seen - 8 competitors here

Question asked: Someone is looking for: Stromma provides guided sightseeing tours, day‑trip excursions, and dining cruises in a range of European cities, primarily in the Nordic re Which companies or brands would you recommend they consider? List the specific providers.

You were named in 2 of 2 answers here - you show up in this context.

2 model answers in this context, you were named in 2.

  • canal.nl - 2 mentions
  • getyourguide.com - 2 mentions
  • lovers.nl - 2 mentions
  • sightseeing.se - 2 mentions
  • stromma.com - 2 mentions
  • stromma.dk - 2 mentions
  • viator.com - 2 mentions
  • tripadvisor.com - 1 mentions
Where to buy
?Where to buy in this category online. Counts for your ranking - who the models name.
Not seen - 0 competitors here

Question asked: Where can someone buy products in this category online, shipped to their home? Name the specific companies.

You were not named in any of 5 answers here - this is where you are least visible.

5 model answers in this context, you were named in 0.

No competitors named in this context.

AI models measured

The AI models this report covers. New models are added over time and shown here.

  • deepseek/deepseek-v4-pro
    first measured: 2026-06-17
  • z-ai/glm-5.1
    first measured: 2026-06-17
  • google/gemini-2.5-flash
    first measured: 2026-06-17
  • openai/gpt-5.5
    first measured: 2026-06-17
  • anthropic/claude-sonnet-4.6
    first measured: 2026-06-17