LLMrank

AI visibility for

dottorfox.com

Area and context

Dottor Fox manufactures and sells raw, frozen pet food and related products marketed as BARF (Biologically Appropriate Raw Food) for dogs and other companion animals. Its catalogue includes a range of meat‑based mixes, single‑protein portions, dried snacks, supplements, and grooming items intended to support animal health and wellbeing. The company targets pet owners who prefer natural, minimally processed diets and are willing to purchase larger minimum quantities for refrigerated delivery. It competes in the premium pet‑food segment, specifically the raw and frozen diet niche that addresses the nutritional and wellness needs of pets.

The area you and these competitors operate in: barf.it, primalpet.com, stevesrealfood.com, darwinsnatural.com, k9natural.com.

Market: Global (en)

Each model is asked to answer as a buyer in Global, so your visibility reflects your actual market, not a global/US bias.

?0-100. Higher = AI names you more often on neutral buyer questions.

26.7/100

Your AI visibility score

?For reference: a strong company in your space scores around 55+, and most land near 38. Few sites are visible everywhere - the checklist below shows your quickest wins.

?Share of neutral buyer questions where a model brings you up unprompted.

Not brought up on their own yet

Unprompted mentions in AI answers (0%)

?Share of best-practice (AEO) signals in place for AI visibility.

66.7%

Best practice (AEO)

See the checklist

Not ranked yet - no mentions on neutral buyer questions

Where you show up across AI models

Your brand and competitors as rows, AI models as columns. Each cell counts how often they are mentioned.

Ranking is based on neutral buyer questions. We don't count questions that already name you, so it's a fair comparison with competitors.

Note: some models did not answer every question this run (z-ai/glm-5.1); their column may understate them.

Brand Mentions anthropic/claude-sonnet-4.6deepseek/deepseek-v4-progoogle/gemini-2.5-flashopenai/gpt-5.5x-ai/grok-4.3z-ai/glm-5.1
Your brand Dottorfox 0 0 0 0 0 0 0
barf.it AI 5 1 1 1 1 1 0
primalpet.com AI 3 0 1 1 0 1 0
stevesrealfood.com AI SERP 3 1 0 1 0 1 0
darwinsnatural.com AI 2 0 0 1 0 1 0
k9natural.com AI 2 0 1 0 0 1 0
naturalinstinct.co.uk AI 2 1 0 0 1 0 0
naturesmenu.com AI 2 1 0 0 1 0 0
northwestnaturals.com AI 2 0 1 0 0 1 0
nutriment.co AI 2 1 0 0 1 0 0
nutriment.co.uk AI 2 1 0 0 1 0 0
stellaandchewy.com AI 2 1 1 0 0 0 0
stellachewy.com AI 2 0 0 1 0 1 0
answerspetfood.com AI 1 0 0 1 0 0 0
auntjenis.com AI 1 0 0 0 0 1 0
barfgold.de AI 1 0 0 0 1 0 0
barfworld.com AI SERP 1 0 1 0 0 0 0
bellaandduke.com AI 1 0 0 0 1 0 0
bravopacking.com AI 1 0 0 0 0 1 0
carnivora.com AI 1 0 0 0 0 1 0
carnivora.it AI 1 0 0 0 0 1 0
darwinsnaturalpet.com AI 1 1 0 0 0 0 0
faimmuseau.com AI 1 0 1 0 0 0 0
farmina.com AI 1 1 0 0 0 0 0
forza10.it AI 1 1 0 0 0 0 0
haretodaygonetomorrow.com AI 1 0 0 1 0 0 0
haustierkost.de AI 1 0 0 0 1 0 0
instinctpetfood.com AI 1 1 0 0 0 0 0
instinctraw.com AI 1 0 0 1 0 0 0
k9kravings.com AI 1 0 0 1 0 0 0
luposan.com AI 1 0 1 0 0 0 0
myperfectpet.com AI 1 0 0 1 0 0 0
naturalcode.it AI 1 0 1 0 0 0 0
naturesmenu.co.uk AI 1 0 1 0 0 0 0
ocrawdog.com AI 1 0 0 1 0 0 0
paleo-ridge.com AI 1 0 0 0 1 0 0
primalpetfoods.com AI SERP 1 1 0 0 0 0 0
prodograw.com AI 1 0 0 0 1 0 0
rawpaws.com AI 1 0 0 1 0 0 0
smallbatchpets.com AI 1 0 0 1 0 0 0
tuckersraw.com AI 1 0 0 0 0 1 0
vivaraw.com AI 1 0 0 1 0 0 0
wolftucker.com AI 1 1 0 0 0 0 0
ziwipk.com AI 1 0 1 0 0 0 0

Not satisfied? Change competitors

Useful?

Suggested competitors to add

We found these competitors in your category. Add them to track them in your report.

  • albionpetfoods.co.uk Add
  • barf-italia.it Add
  • barf4dogs.it Add
  • barfexpress.it Add
  • barfitalia.com Add

+36 more in Competitors

Your visibility over time

Pro

See your visibility over time

Pro measures you against earlier model generations too, so you can see how your presence has shifted and confirm that your changes have landed. Upgrade to Pro to unlock the over-time view.

Upgrade to Pro

How AI describes you

How each AI model describes your domain in its own words. This is the models' view of you, not our reading of your site.

This reflects what each AI model learned during training, bounded by its knowledge cutoff - not a live, source-cited answer. See the models and their cutoffs

?AI answers can come from two places: a model's trained knowledge (what we measure here), and grounded answers where the model fetches and cites live sources. Grounded, cited measurement is a separate mode we plan to add later; today's report is the trained-knowledge view, per each model's cutoff.

We asked each model about your exact company (your domain + what you do), so the answer is not about a different company with a similar name.

anthropic/claude-sonnet-4.6

Dottor Fox Based on the context you've provided, Dottor Fox (dottorfox.com) appears to be an Italian company that manufactures and sells raw, frozen pet food following the BARF (Biologically Appropriate Raw Food) feeding philosophy.

deepseek/deepseek-v4-pro

Based on the context you provided, I can confirm that Dottor Fox (at dottorfox.com) is an Italian company that manufactures and sells raw, frozen pet food specifically formulated for dogs and other companion animals. Here is a brief description of what this specific company offers and who it is for: What it offers: Dottor Fox specializes in BARF (Biologically Appropriate Raw Food) diets. Its product catalogue consists of frozen, raw meat-based food mixes and single-protein portions.

google/gemini-2.5-flash

Based on the context you provided, Dottor Fox (dottorfox.com) is a company that manufactures and sells raw, frozen pet food and related products, specifically marketed as BARF (Biologically Appropriate Raw Food). What this specific company offers: * Raw, frozen pet food: Their primary offering is raw, frozen pet food. * BARF (Biologically Appropriate Raw Food): This indicates their products are formulated to mimic the natural diet of canids and other companion animals.

openai/gpt-5.5

I can’t independently verify the live contents of dottorfox.com here, but based on the company context you provided, Dottor Fox is a pet food company that manufactures and sells raw, frozen BARF-style pet food — mainly meat-based mixes and single-protein portions for dogs and other companion animals.

x-ai/grok-4.3

Dottor Fox (dottorfox.com) manufactures and sells raw, frozen BARF-style pet food (meat-based mixes, single-protein portions, etc.) for dogs and other companion animals. It targets pet owners who follow or want to try a raw/BARF feeding regimen. (The provided context matches the company exactly, so no external verification was needed.)

z-ai/glm-5.1

Basedon the context provided and verification of the company, Dottor Fox (found at dottorfox.com) is an Italian company that specializes in producing and selling raw, natural pet food. What it offers: The company provides a catalog of frozen, raw pet food formulated according to the BARF (Biologically Appropriate Raw Food) philosophy. Its primary offerings include: * Meat-based mixes: Complete, balanced frozen meals made from raw meat, bone, and offal.

Fact tracker

The distinct claims AI models made about you, one by one. Confirm the ones that are right, and flag anything that is wrong or out of date.

  • Dottor Fox is an Italian company.

    From: anthropic/claude-sonnet-4.6, z-ai/glm-5.1

  • Dottor Fox manufactures and sells raw, frozen pet food using the BARF feeding philosophy.

    From: anthropic/claude-sonnet-4.6

  • Dottor Fox offers meat‑based mixes and single‑protein portions for dogs and other companion animals.

    From: anthropic/claude-sonnet-4.6

  • Dottor Fox’s products are designed around natural, species‑appropriate raw feeding principles.

    From: anthropic/claude-sonnet-4.6

  • Dottor Fox targets pet owners, mainly dog owners, interested in raw feeding diets.

    From: anthropic/claude-sonnet-4.6

  • Dottor Fox is a pet food company.

    From: openai/gpt-5.5

  • Dottor Fox manufactures and sells raw, frozen BARF-style pet food.

    From: openai/gpt-5.5

  • Its products include meat‑based mixes and single‑protein portions for dogs and other companion animals.

    From: openai/gpt-5.5

  • The company targets pet owners who want to feed a raw or biologically appropriate diet.

    From: openai/gpt-5.5

  • It offers frozen meat preparations, portioned raw meals, and related pet‑feeding products.

    From: openai/gpt-5.5

  • Dottor Fox manufactures and sells raw, frozen pet food.

    From: google/gemini-2.5-flash

  • Its products are marketed as BARF (Biologically Appropriate Raw Food).

    From: google/gemini-2.5-flash

  • It offers a range of meat‑based mixes.

    From: google/gemini-2.5-flash

  • It offers single‑protein portions.

    From: google/gemini-2.5-flash

  • It also sells related products such as supplements and treats.

    From: google/gemini-2.5-flash

  • Its products are intended for dogs and other companion animals.

    From: google/gemini-2.5-flash

  • Its target customers are pet owners who want to feed BARF diets.

    From: google/gemini-2.5-flash

  • It produces and sells raw, frozen pet food formulated according to BARF (Biologically Appropriate Raw Food) principles.

    From: z-ai/glm-5.1

  • Its product range includes meat‑based mixes, single‑protein portions, and natural snacks, supplements, and other raw‑diet accessories.

    From: z-ai/glm-5.1

  • It targets dog, cat, and other companion‑animal owners who want a natural, minimally processed diet instead of kibble or canned food.

    From: z-ai/glm-5.1

  • Dottor Fox is an Italian company that manufactures and sells raw, frozen pet food for dogs and other companion animals.

    From: deepseek/deepseek-v4-pro

  • Dottor Fox specializes in BARF (Biologically Appropriate Raw Food) diets.

    From: deepseek/deepseek-v4-pro

  • Its product catalogue includes frozen, raw meat‑based food mixes and single‑protein portions.

    From: deepseek/deepseek-v4-pro

  • The products use uncooked ingredients without synthetic additives, grains, or fillers.

    From: deepseek/deepseek-v4-pro

  • The company serves pet owners who prefer species‑appropriate raw diets instead of processed kibble or canned food.

    From: deepseek/deepseek-v4-pro

  • Dottor Fox manufactures and sells raw, frozen BARF‑style pet food.

    From: x-ai/grok-4.3

  • Its product range includes meat‑based mixes and single‑protein portions.

    From: x-ai/grok-4.3

  • The food is intended for dogs and other companion animals.

    From: x-ai/grok-4.3

  • It targets pet owners who follow or want to try a raw/BARF feeding regimen.

    From: x-ai/grok-4.3

Where this plays out, context by context

The same picture broken down per buyer question (and per market when measured): where you are named, who shows up instead, and how it shifts by context.

By context

Brand questions
?What models say when asked about you by name. Not used for the competitive ranking (it names you).
Brand question - 1 competitors here

Question asked: What is Dottorfox, the company at {domain}? For context, this company is in: Dottor Fox manufactures and sells raw, frozen pet food and related products marketed as BARF (Biologically Appropriate Raw Food) for dogs an Briefly describe what THIS specific company offers and who it is for. If you cannot confirm this exact company, say so rather than describing a different company with a similar name.

You were named in 6 of 6 answers here - you show up in this context.

6 model answers in this context, you were named in 6.

  • barf.it - 6 mentions
Alternatives to you
?When someone asks for alternatives to you - who the models suggest instead.
Brand question - 0 competitors here

Question asked: Is Dottorfox a good choice, and what are the main alternatives? List the specific companies a buyer would compare.

You were named in 6 of 6 answers here - you show up in this context.

6 model answers in this context, you were named in 6.

No competitors named in this context.

Category recommendations
?Neutral category questions (a buyer describing their need). Counts for your ranking - who gets recommended.
Not seen - 43 competitors here

Question asked: Someone is looking for: Dottor Fox manufactures and sells raw, frozen pet food and related products marketed as BARF (Biologically Appropriate Raw Food) for dogs an Which companies or brands would you recommend they consider? List the specific providers.

You were not named in any of 5 answers here - this is where you are least visible. The competitor barf.it was named most often (5x).

5 model answers in this context, you were named in 0.

  • barf.it - 5 mentions
  • stevesrealfood.com - 3 mentions
  • primalpet.com - 3 mentions
  • naturalinstinct.co.uk - 2 mentions
  • naturesmenu.com - 2 mentions
  • nutriment.co - 2 mentions
  • nutriment.co.uk - 2 mentions
  • stellaandchewy.com - 2 mentions
  • darwinsnatural.com - 2 mentions
  • stellachewy.com - 2 mentions
  • k9natural.com - 2 mentions
  • northwestnaturals.com - 2 mentions
  • darwinsnaturalpet.com - 1 mentions
  • farmina.com - 1 mentions
  • forza10.it - 1 mentions
  • instinctpetfood.com - 1 mentions
  • primalpetfoods.com - 1 mentions
  • wolftucker.com - 1 mentions
  • barfgold.de - 1 mentions
  • bellaandduke.com - 1 mentions
  • haustierkost.de - 1 mentions
  • paleo-ridge.com - 1 mentions
  • prodograw.com - 1 mentions
  • answerspetfood.com - 1 mentions
  • haretodaygonetomorrow.com - 1 mentions
  • instinctraw.com - 1 mentions
  • k9kravings.com - 1 mentions
  • myperfectpet.com - 1 mentions
  • ocrawdog.com - 1 mentions
  • rawpaws.com - 1 mentions
  • smallbatchpets.com - 1 mentions
  • vivaraw.com - 1 mentions
  • barfworld.com - 1 mentions
  • faimmuseau.com - 1 mentions
  • luposan.com - 1 mentions
  • naturalcode.it - 1 mentions
  • naturesmenu.co.uk - 1 mentions
  • ziwipk.com - 1 mentions
  • auntjenis.com - 1 mentions
  • bravopacking.com - 1 mentions
  • carnivora.com - 1 mentions
  • carnivora.it - 1 mentions
  • tuckersraw.com - 1 mentions
Where to buy
?Where to buy in this category online. Counts for your ranking - who the models name.
Not seen - 0 competitors here

Question asked: Where can someone buy products in this category online, shipped to their home? Name the specific companies.

You were not named in any of 6 answers here - this is where you are least visible.

6 model answers in this context, you were named in 0.

No competitors named in this context.

More AI models are coming to your report.

Useful?

Competitors AI mentions

These are the competitors AI models name alongside you, with how often each is mentioned.

Active (mentioned) (43)

  • answerspetfood.com (1) AI
    Active
  • auntjenis.com (1) AI
    Active
  • barf.it (5) AI
    Active
  • barfgold.de (1) AI
    Active
  • barfworld.com (1) AI
    Active
  • bellaandduke.com (1) AI
    Active
  • bravopacking.com (1) AI
    Active
  • carnivora.com (1) AI
    Active
  • carnivora.it (1) AI
    Active
  • darwinsnatural.com (2) AI
    Active
  • darwinsnaturalpet.com (1) AI
    Active
  • faimmuseau.com (1) AI
    Active
  • farmina.com (1) AI
    Active
  • forza10.it (1) AI
    Active
  • haretodaygonetomorrow.com (1) AI
    Active
  • haustierkost.de (1) AI
    Active
  • instinctpetfood.com (1) AI
    Active
  • instinctraw.com (1) AI
    Active
  • k9kravings.com (1) AI
    Active
  • k9natural.com (2) AI
    Active
  • luposan.com (1) AI
    Active
  • myperfectpet.com (1) AI
    Active
  • naturalcode.it (1) AI
    Active
  • naturalinstinct.co.uk (2) AI
    Active
  • naturesmenu.co.uk (1) AI
    Active
  • naturesmenu.com (2) AI
    Active
  • northwestnaturals.com (2) AI
    Active
  • nutriment.co (2) AI
    Active
  • nutriment.co.uk (2) AI
    Active
  • ocrawdog.com (1) AI
    Active
  • paleo-ridge.com (1) AI
    Active
  • primalpet.com (3) AI
    Active
  • primalpetfoods.com (1) AI
    Active
  • prodograw.com (1) AI
    Active
  • rawpaws.com (1) AI
    Active
  • smallbatchpets.com (1) AI
    Active
  • stellaandchewy.com (2) AI
    Active
  • stellachewy.com (2) AI
    Active
  • stevesrealfood.com (3) AI
    Active
  • tuckersraw.com (1) AI
    Active
  • vivaraw.com (1) AI
    Active
  • wolftucker.com (1) AI
    Active
  • ziwipk.com (1) AI
    Active

Suggestions (AI-found, not mentioned) (41)

  • albionpetfoods.co.uk AI
    Off
  • barf-italia.it AI
    Off
  • barf4dogs.it AI
    Off
  • barfexpress.it AI
    Off
  • barfitalia.com AI
    Off
  • barfmarket.it AI
    Off
  • barfshop.it AI
    Off
  • benyfitnatural.co.uk AI
    Off
  • bigdogpetfoods.com AI
    Off
  • biobarf.it AI
    Off
  • carnibarf.it AI
    Off
  • cibonaturalecani.it AI
    Off
  • cotswoldraw.com AI
    Off
  • darwinspet.com AI
    Off
  • farmfood.it AI
    Off
  • freshbarf.it AI
    Off
  • honeyforpets.co.uk AI
    Off
  • honeysrealdogfood.com AI
    Off
  • ilbocconedoro.it AI
    Off
  • italbarf.it AI
    Off
  • naturabarf.it AI
    Off
  • naturalinstinct.com AI
    Off
  • naturalpet.it AI
    Off
  • ocraw.com AI
    Off
  • paleoridge.co.uk AI
    Off
  • petbarf.it AI
    Off
  • petfoodnatural.it AI
    Off
  • petitami.it AI
    Off
  • primalpet.it AI
    Off
  • prime100.com.au AI
    Off
  • rawdogfood.it AI
    Off
  • rawpawspetfood.com AI
    Off
  • rawpet.it AI
    Off
  • rawpetfood.it AI
    Off
  • rawtogo.co.uk AI
    Off
  • southenddogtraining.co.uk AI
    Off
  • stellaandchewys.com AI
    Off
  • therawdogfoodco.com AI
    Off
  • wefeedraw.com AI
    Off
  • wolfworthy.co.uk AI
    Off
  • ziwipets.com AI
    Off
Useful?

AI visibility checklist

Readiness score: 66.7%

Priority actions

Do these first - ranked by expected impact on your AI visibility.

  1. High impact Organization entity (sameAs)
  2. Medium impact Article schema (JSON-LD) See the fix
  3. Medium impact Author (byline/markup)
  4. Medium impact HowTo schema (JSON-LD)
  5. Medium impact llms.txt present See the fix
Useful?

Can AI crawlers find and read your site at all? These signals tell language models where your content lives and that they are welcome to read it.

  • ✗ llms.txt present
    ?What: a /llms.txt that describes your service for AI crawlers. Why: it helps language models understand what you do and cite you correctly (like robots.txt, but for AI).

    Add an llms.txt that describes your service for AI crawlers.
    llms.txt (place at {base_url}/llms.txt) 
    # Dottorfox
> One-line summary of what Dottorfox does and who it is for.

https://dottorfox.com

## Key pages
- [Home](https://dottorfox.com/): what Dottorfox offers, in brief
- [About](https://dottorfox.com/about): who Dottorfox is
- [Contact](https://dottorfox.com/contact): how to get in touch

## Notes
Written for AI assistants: plain facts about Dottorfox, kept current.
  • ✓ robots.txt present
    ?What: a /robots.txt that controls what crawlers may read. Why: without it, important pages can be missed or the wrong pages indexed.
  • ✓ sitemap.xml present
    ?What: a /sitemap.xml listing your pages. Why: crawlers and AI find your whole structure so nothing important is missed.

Machine-readable facts about who you are and what you offer. The clearer your structured data, the more accurately AI can understand and describe you instead of guessing.

  • ✓ Structured data (JSON-LD)
    ?What: JSON-LD describing your company and products in a machine-readable way. Why: AI uses it to understand what you are and describe you correctly.
  • ✓ FAQ / questions and answers
    ?What: an FAQ with clear questions and answers. Why: it matches how people ask AI - models often lift answers straight from well-structured FAQs.
  • ✗ Article schema (JSON-LD)
    ?What: JSON-LD of type Article/BlogPosting with author, publisher and dates. Why: it helps AI understand the page is editorial content, who stands behind it and how fresh it is - signals that weigh in when models choose what to cite.

    Mark up articles and guides with Article schema (author, publisher, datePublished).
    Article schema (JSON-LD) 
    <script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Article",
  "headline": "Your article title",
  "author": {
    "@type": "Organization",
    "name": "Dottorfox"
  },
  "publisher": {
    "@type": "Organization",
    "name": "Dottorfox",
    "logo": {
      "@type": "ImageObject",
      "url": "https://dottorfox.com/logo.png"
    }
  },
  "datePublished": "YYYY-MM-DD",
  "dateModified": "YYYY-MM-DD",
  "mainEntityOfPage": "https://dottorfox.com/your-article",
  "description": "One or two plain sentences summarising the article so a model can quote it."
}
</script>
  • ✗ HowTo schema (JSON-LD)
    ?What: JSON-LD of type HowTo for step-by-step content. Why: it makes instructions machine-readable so AI can reproduce your steps correctly instead of guessing.

    Add HowTo schema to guides and step-by-step pages.
  • ✗ Organization entity (sameAs)
    ?What: Organization schema with sameAs links to your official profiles (e.g. LinkedIn, Wikidata). Why: it ties your company to a clear entity so AI does not confuse you with someone else and describes you correctly.

    Add Organization schema with sameAs links to your official profiles.

The plain, static content AI actually reads. Clear titles, headings and descriptions in the page source mean models read what you do instead of an empty shell.

  • ✓ Canonical URL
    ?What: a canonical URL points to the 'real' address when the same content lives on several URLs. Why: it stops your visibility being split across duplicates.
  • ✓ Open Graph tags
    ?What: Open Graph tags (title/image/description) control how the page looks when shared. Why: they give AI and social media a clear, correct summary.
  • ✓ Meta description
    ?What: the page's short summary. Why: search engines and AI use it to describe you - a good description means you are described the way you want.
  • ✓ Page title
    ?What: the page title. Why: it is the first thing AI and search engines read - a clear title with what you do helps you get named in the right context.
  • ✓ Clear main heading (H1) in the page source
    ?What: a main heading (H1) present in the page source. Why: AI crawlers often do not run JavaScript - a static, clear heading means they actually read what you do instead of seeing an empty page.

Who stands behind the content and how current it is. Clear authorship and dates are credibility signals AI weighs when it decides whether to trust and cite you.

  • ✗ Author (byline/markup)
    ?What: a clear author via markup (JSON-LD author, rel=author or meta author). Why: who stands behind the content is a credibility signal (E-E-A-T) that AI weighs when deciding whether to trust and cite you.

    State the author with markup (author in JSON-LD, rel=author or meta name=author).
  • ✓ Published/updated dates
    ?What: datePublished/dateModified in markup or <time> elements. Why: freshness matters - AI often prefers updated content and can show when something was last changed.
Useful?